Pitches

The Pitch

Task: To construct and present your concept for a promotional package for an album release to the rest of the group.

Guidance:

1) The idea is to sell your concept/idea to financial backers/sponsors. Therefore, it is important to be confident that your idea is strong and that it has been well thought through.

2) Use any presentational technique you want to show, tell and sell your idea/concept. E.g. Powerpoint, Prezi, dressing up, dance routines, drawings etc.

3) The pitch should last no longer than five minutes and no less than three minutes. (Pack as much as you can into this time).

4) The rest of the group will provide feedback - positive and helpful comments only will be accepted. Comments will be made anonymously.

5) The pitch materials will eventually be posted on to your blog and will contribute to the research and planning.

Contents

• Moodboard

• References to your research and how it has been useful to you. (what ideas did you get from it?)

• Theorists names and ideas that you have used to help develop your idea.

• Examples of similar ideas/concepts that already exist. (How will yours be different?)

• Logistical, health and safety issues (only rough ideas at this stage). How will you achieve your ideas? How will you ensure that you stay safe?

• Target Audience – a good, clear profile, revealing you know who your promotion package is aimed at.

• The song/piece of music you are going to use (be prepared to play the first 30 seconds of this.)

Remember you are selling the idea, so don't just talk – show, tell and sell!

The pitches will be given on Thursday 20th and Friday 21st October. THEY MUST BE ON YOUR BLOG BY THE END OF WEDNESDAY 19TH OCTOBER.

Good example: http://jodiepackwooda2media.blogspot.com/2010/11/research-and-planning-post-pitch.html